Windham Takes Bronze

Troy, NY – Windham Mountain has received the Bronze Award for advertising and positioning excellence from The Hospitality Sales & Marketing Association International (HSMAI) for its winning entry in the annual Adrian Awards Competition. Smith & Jones designed and implemented The Windham Mountain Rebranding Campaign, which was judged as one of the best in the Area/Theme Park Advertising and Positioning Category.

“ONLY a bronze?!” sighed Mark Shipley, Chief Thinker at Smith & Jones.

HSMAI will pay tribute to Windham Mountain during the 18th annual HSMAI Adrian Awards Show – a gala black-tie dinner to be held on January 28, 2008 at the New York Marriott Marquis, with an expected attendance by 1,000 hospitality, travel and tourism industry and marketing executives. These awards are handed out as part of the 2007 HSMAI Adrian Awards Competition, the largest and most prestigious travel event of its kind in the world, now in its 51st year. This year’s contest attracted nearly 1,300 entries from around the world, with entries judged by teams of experts from all sectors of the industry. For information, visit www.AdrianAwards.com.

HSMAI is an organization of sales and marketing professionals representing all segments of the hospitality industry. With a strong focus on education, HSMAI has become the industry champion in identifying and communicating trends in the hospitality industry, and bringing together customers and members at annual events, including HSMAI’s Affordable Meetings®. Founded in 1927, HSMAI is an individual membership organization comprising more than 7,000 members worldwide, with 40 chapters in the Americas Region.