Brand Spanking News filter by tag: search

During my weekend reading, I came across another study about the role search is playing in travel marketing. Again, the results point to the power of brand...  read more...

In a recent article on SearchEngineWatch.com, Elisabeth Osmeloski discusses two new travel search sites that are designed to "inspire" users to go places. The sites, Uptake (formerly Kanga) and TravelMuse, certainly package travel and tourism "information" differently than the current top booking sites. But "inspiration"? Please.  read more...