Part 2 of our top trends for 2014 discusses digital strategies, social media, integrating on- and offline messaging, and brand journalism in healthcare marketing.
Volume 3 | Issue 2
op trends for 2014 influencing the strategies, media choices and messaging tactics as healthcare marketers compete for the attention of the new healthcare consumer.
Volume 3 | Issue 1
Comparing marketing spend and tactics for hospitals and physician practices.
Volume 2 | Issue 9
Hospital budget planning tips for the modern healthcare marketer
Volume 2 | Issue 8
Smith & Jones shares our proven, step-by-step process for branding and positioning hospitals, physician practices and healthcare provider networks