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PITNEY BOWES MAPINFOWhy they came to us: Originally, MapInfo hired us at the insistence of a key decision maker who had worked with us at a previous company. Over the years, that relationship has strengthened to include the entire Pitney Bowes MapInfo team. How we moved the brand: Our approach is simple: find the sweet spot and deliver an offer the audience can’t ignore. The result: Our contributions consistently exceed response, conversion and revenue goals. |