<?xml version="1.0" encoding="UTF-8"?>
<?xml-stylesheet title="XSL_formatting" href="/rss/xsl.xml" type="text/xsl"  media="screen"?>
<rss version="2.0">

<channel>
<title>
<![CDATA[Press]]>
</title>
<link>
<![CDATA[http://www.smithandjones.com/buzz/press.php]]>
</link>
<description>
<![CDATA[What's going on here?]]>
</description>
<item>
<title>
<![CDATA[S&amp;J Promotes Ellis Medicine]]>
</title>
<link>
<![CDATA[http://www.smithandjones.com/ellis-medicine]]>
</link>
<description>
<![CDATA[Smith &amp; Jones has been named agency of record for Ellis Medicine in Schenectady, New York. The Troy-based agency will conduct market and competitive research and develop a marketing communications strategy to help the Ellis organization meet its goals.]]>
</description>
<pubDate>
<![CDATA[Tue, 01 Jun 2010 10:19:52 EDT]]>
</pubDate>
</item>

<item>
<title>
<![CDATA[Tack Interviewed for AIGA]]>
</title>
<link>
<![CDATA[http://www.smithandjones.com/tack-aiga-interview]]>
</link>
<description>
<![CDATA[An interview with Smith &amp; Jones&rsquo; Principal Artist and co-founder Sara Tack was recently featured on the AIGA Upstate New York web site. In the interview, Tack discusses her career, the decision to start Smith &amp; Jones, her sources of inspirations, challenges faced by women designers, and offers advice to young people entering the graphic design business.]]>
</description>
<pubDate>
<![CDATA[Mon, 19 Apr 2010 10:28:16 EDT]]>
</pubDate>
</item>

<item>
<title>
<![CDATA[S&amp;J named to ReBrand 100&reg; again]]>
</title>
<link>
<![CDATA[http://www.smithandjones.com/identity-rebrand-win]]>
</link>
<description>
<![CDATA[Press release: Smith &amp; Jones&rsquo; recent branding project for Legacy Banks was named one of the world&rsquo;s most effective rebrands in the sixth annual REBRAND 100&reg; Global Awards. ]]>
</description>
<pubDate>
<![CDATA[Mon, 15 Mar 2010 10:12:27 EDT]]>
</pubDate>
</item>

<item>
<title>
<![CDATA[Bank Brand Wins Award]]>
</title>
<link>
<![CDATA[http://www.smithandjones.com/bank-branding-award]]>
</link>
<description>
<![CDATA[Graphic Design USA announced that the corporate brand identity Smith &amp; Jones created for Legacy Banks won the Certificate of Excellence for communication and graphic design. ]]>
</description>
<pubDate>
<![CDATA[Wed, 18 Nov 2009 16:36:36 EST]]>
</pubDate>
</item>

<item>
<title>
<![CDATA[Legacy supports the arts]]>
</title>
<link>
<![CDATA[http://www.smithandjones.com/sj-campaign-promotes-smart-banking-and-the-arts]]>
</link>
<description>
<![CDATA[An integrated marketing campaign for Legacy Banks&rsquo; Smart Banking program launched this week, according to the bank&rsquo;s agency of record and campaign creators, Smith &amp; Jones. The campaign promotes the &lsquo;cultural benefits&rsquo; of Smart Banking, including discounts to cultural events when purchased with the program&rsquo;s debit card. Campaign elements include social media, banner advertising with behavioral retargeting, outdoor and print advertising as part of a larger brand-building effort to help the bank meet its aggressive growth goals. ]]>
</description>
<pubDate>
<![CDATA[Tue, 18 Aug 2009 17:03:40 EDT]]>
</pubDate>
</item>

<item>
<title>
<![CDATA[&ldquo;Power of 10&rdquo; gets 10]]>
</title>
<link>
<![CDATA[http://www.smithandjones.com/power-of-10-gets-a-10]]>
</link>
<description>
<![CDATA[Following the release of MapInfo Professional version 10.0 and the launch of a global campaign by Smith &amp; Jones, Pitney Bowes Business Insight announced this week that customers around the world are giving the new software a perfect 10. The global campaign aimed at current users suggested that &ldquo;You be the judge,&rdquo; and offered a free evaluation version to demonstrate the software&rsquo;s powerful new features and user-friendly interface. ]]>
</description>
<pubDate>
<![CDATA[Sat, 01 Aug 2009 17:11:56 EDT]]>
</pubDate>
</item>

<item>
<title>
<![CDATA[PBBI Retail Campaign]]>
</title>
<link>
<![CDATA[http://www.smithandjones.com/pbbi-retail-campaign]]>
</link>
<description>
<![CDATA[Smith &amp; Jones announced the launch of an integrated marketing campaign this month for decision-making solutions targeted to the Retail, Restaurant and Real Estate market. Pitney Bowes Business Insight hired the Troy-based agency to promote their software, market data and predictive analytics services for this important segment of their vertical markets. ]]>
</description>
<pubDate>
<![CDATA[Wed, 15 Jul 2009 17:08:36 EDT]]>
</pubDate>
</item>

<item>
<title>
<![CDATA[MI Pro 10.0 debuts]]>
</title>
<link>
<![CDATA[http://www.smithandjones.com/sj-launches-mapinfo-professional-10-campaign]]>
</link>
<description>
<![CDATA[Smith &amp; Jones announced the launch of a global campaign this week for MapInfo Professional version 10.0. Pitney Bowes Busienss Insight hired the Troy-based agency to create an integrated marketing campaign for the new release of its most popular mapping and geographic analysis software product. ]]>
</description>
<pubDate>
<![CDATA[Sun, 12 Jul 2009 16:11:56 EDT]]>
</pubDate>
</item>

<item>
<title>
<![CDATA[Smart Banking in Latham]]>
</title>
<link>
<![CDATA[http://www.smithandjones.com/legancy-banks-opens-in-latham]]>
</link>
<description>
<![CDATA[Smith &amp; Jones announced this week the launch of an integrated marketing campaign for Legacy Banks&rsquo; new branch location in Latham, New York. Legacy Banks hired the Troy-based firm as its agency of record in 2008. This multi-media campaign is the second major advertising campaign to promote a New York branch opening, and part of a larger brand-building effort to help the bank meet its aggressive growth goals. Campaign elements included social media, banner ad network placements featuring behavioral retargeting, website content, outdoor advertising, print and direct mail. ]]>
</description>
<pubDate>
<![CDATA[Tue, 30 Jun 2009 16:58:43 EDT]]>
</pubDate>
</item>

<item>
<title>
<![CDATA[Pitney Bowes Business Insight website live]]>
</title>
<link>
<![CDATA[http://www.smithandjones.com/s-j-develops-content-for-new-pitney-bowes-business-insight-website]]>
</link>
<description>
<![CDATA[A new &ldquo;hybrid&rdquo; website for Pitney Bowes Business Insight went live today, featuring content created by Smith &amp; Jones. The Troy-based agency was hired to develop Search Engine Optimized (SEO) content for the website, including over 220 pages of content for Group 1 Software products and services.]]>
</description>
<pubDate>
<![CDATA[Fri, 12 Jun 2009 16:06:52 EDT]]>
</pubDate>
</item>

</channel>



</rss>
